Company Music Video
Stand Out From the Crowd with Custom, Unforgettable Company Music Videos
What’s a Company Music Video?
A company music video is a dynamic, creative and utterly unique asset for businesses who are looking to step out of the traditional. These videos blend the power of visual storytelling with the emotional resonance of music. This makes for a memorable viewing experience that makes softer impressions, like identity and values, more likely to be remembered when the video is done.
Tailored to reflect the brand’s ethos and appeal to your unique audience, company music videos can range from energetic and upbeat to emotive and inspiring. Whether used for marketing campaigns, social media engagement, or corporate events, a company music video is an innovative way to elevate a brand and connect with audiences on a deeper level.
A company music video is a masterpiece that’s similar to combining MTV cribs and karaoke night all in one! It’s where your CEO can bust those moves and managers can perform synchronized dances in their swivel chairs to the beat of an informative tune.
Custom music videos come in two different types. The first is a totally custom music PLUS video combo, where the musician from your team (or a hired songwriter) creates a song written to support your message and/or mission. Equipped with totally custom music, you then can capture a music video that adds visuals to the song.
The second type of company music video is a fun, cover song music video that shows off who your team is, what you do, and why you’re the top choice in the most unique way possible without having to hire a songwriter. Often, these videos leverage your team’s internal talent and abilities for a more lighthearted and humorous approach.
A company music video is a masterpiece that’s similar to combining MTV cribs and karaoke night all in one! It’s where your CEO can bust those moves and managers can perform synchronized dances in their swivel chairs to the beat of an informative tune.
Custom music videos come in two different types. The first is a totally custom music PLUS video combo, where the musician from your team (or a hired songwriter) creates a song written to support your message and/or mission. Equipped with totally custom music, you then can capture a music video that adds visuals to the song.
The second type of company music video is a fun, cover song music video that shows off who your team is, what you do, and why you’re the top choice in the most unique way possible without having to hire a songwriter. Often, these videos leverage your team’s internal talent and abilities for a more lighthearted and humorous approach.
There are many reasons why a company music video would be great for your business:
Differentiate Your Brand
In a world saturated by media and content, music videos are an untapped, unique way to promote your brand. Music has the power to evoke strong emotions and memories, fostering a higher sense of loyalty, cultural relevance, and enhanced video recall.
Boost Employee Morale
Nothing fosters more internal pride than participating in a community piece of visual art - and creating a company music video is the ultimate format of team participation. From shareability to entertainment, your brand will benefit from a mighty boost of employee engagement.
Show Your Company Culture
What’s a better way to show off your company culture than to turn your day-to-day life into a musical for a day? Think ‘The Office’ on Broadway. Here’s a way to present any hidden talents your team may have, expose your knack for creativity, and present who your company is in a fun way.
Types of Video
Types of Company Music Videos
Play Video
Custom Music Video
In this type of video, a musician writes a song to fit an overall message that you want to convey. Once that song is written and produced, a music video is captured that shares that theme.
Play Video
Company Music Video
Designed creatively and often as a parody, a company music video
is a great way to share your company culture and promote your services/products in a unique and memorable way.
Frequently Asked Questions
How long does it take to produce a company music video?
It can take anywhere from 6 weeks to several months, depending on whether you are having music custom written and produced for you or if you are creating and recording the music yourself.
What type of music can be used in the video?
There is flexibility here and you have several options. You can choose from original compositions, written and produced specifically for you. You can also license a popular song or negotiate with a lesser-known artist to license an unknown song. You can also use pre-produced, royalty-free music, depending on your preference and budget. Creating a parody/cover song does not violate copyright laws, as long as the final video isn’t resold.
Can I resell my company music video?
You could but it is not recommended as it requires very specific licensing agreements for both the video and music.
Can we incorporate our employees in the video?
Absolutely! Including your team in the video is highly encouraged.
How much does a company music video cost?
The cost will vary wildly depending on many factors, from music type to location. For a professional looking music video that doesn’t look cheesy, you should anticipate the cost starting at $10,000. Keep in mind, there are a LOT of line items in a music video, which adds up! If you have a budget you need to stay inside, speaking to a producer will help you narrow down your production options.
A Simple Process for Even the Toughest Projects
Connect With Our Producer
No questionnaires. No surveys. Just a good old fashioned conversation with the most qualified person on our team to get your project planning from to-do to done!
